From THE CHRISTIAN INSTITUTE (sic):
Matt O’ Connor, from the ice cream group, said the ad: “celebrates homosexuality and refers to recent press where three priests in Rome were allegedly filmed as they visited gay nightspots. It’s also a live issue in the Church of England which may lead to a split in the church.”
The ASA agreed last month that a separate ad from the same ice cream company, which showed a nun and a priest about to kiss, was “likely to cause serious offence to some readers”.
In 2008 a TV commercial for Heinz mayonnaise which featured two men kissing was pulled by the company after it caused nearly 200 complaints. The advert showed a family scene, but ‘mum’ is played by a man with a New York accent. During the ad he kisses another man who plays the father role.
Viewers said it was ‘offensive’, ‘inappropriate’ and ‘unsuitable to be seen by children’.
COMMENT: Unlike all those soft porn adverts shown 24/7 in an attempt to get us to buy expensive perfume, cars and stuff, I assume.